Operations for the AI era

Turn AI hype into AI reality

We are operations specialists transforming businesses with Claude. Every project is measured by its results: hours saved, faster turnaround, and lower cost.

Measurable results, not AI hype

Every AI implementation we take on starts with a problem you can measure. We record the before, set a target, and measure the after. If we can't show the difference, it wasn't worth building.

Time

Hours given back

Hours per week spent on a specific group of tasks, before and after.

Speed

Faster turnaround

How long a quote, a lead response, an invoice, or a case takes from start to finish.

Efficiency

Fewer touches and errors

Manual steps, re-keying, and rework removed from the process.

Money

Cost saved

Labor cost, overtime, and outside spend the change removes, in dollars.

People

Labor redistributed

The hours saved, moved to work that actually needs human judgment: customers, decisions, exceptions.

The goal isn't fewer people. It's people spending their time on the work only people can do. Think of a sales rep freed from CRM updates, with more time to spend with customers.

Why most AI implementations stall

Plenty of companies have bought AI licenses. Far fewer have AI doing useful work. The gap is rarely the model. It's the operations underneath: the data, the processes, the permissions, and who owns the result. That's the work we do.

Data AI can trust

Agents answer from your records. We clean, connect, and govern the data in Salesforce and the systems around it first, so the answers hold up.

Processes written for people and agents

Every handoff documented clearly enough that a new hire or an AI agent can follow it, with the rules and exceptions spelled out.

Agents with a job and a number

Claude or Agentforce gets one specific task, a person accountable for it, and a measured before and after. When a simple flow does the job better, we say so.

One connected stack

CRM, marketing, project, support, and finance systems wired together, so AI sees the whole customer instead of one team's slice.

Our Customers

67 companies, from startups to $1B+ enterprises

Enterprise

$1B+ in annual revenue

  • Koch Industries
  • Baker Tilly
  • Ivanti
  • Tigermed
  • Siemens
  • Koch Industries
  • Baker Tilly
  • Ivanti
  • Tigermed
  • Siemens
  • Koch Industries
  • Baker Tilly
  • Ivanti
  • Tigermed
  • Siemens

Mid-market

$50M to $1B in annual revenue

  • Optimizely
  • Flock Safety
  • Erdman
  • Gulf Coast Business Credit
  • FoodChain ID
  • Carnegie Fabrics
  • NeueHouse
  • Nutrient
  • East Coast Warehouse
  • Machine Solutions Inc.
  • Backlight
  • Rancher
  • DeVere
  • Optimizely
  • Flock Safety
  • Erdman
  • Gulf Coast Business Credit
  • FoodChain ID
  • Carnegie Fabrics
  • NeueHouse
  • Nutrient
  • East Coast Warehouse
  • Machine Solutions Inc.
  • Backlight
  • Rancher
  • DeVere

Small and growing businesses

Under $50M in annual revenue

  • OneDine
  • Faust Harrison Pianos
  • Paper Tube Co.
  • ThreadCheck
  • Federal Arbitration
  • Futurum
  • System Loco
  • Our Next Energy
  • ABAA.org
  • REL, Inc.
  • Window Replacement Unlimited
  • Red Key Solutions
  • SONAR
  • Montis Financial
  • TVEyes
  • FreightWaves
  • Cloud Creations
  • Zype
  • EV Services Group
  • Iceberg
  • Dual Path Network Solutions
  • Sciforma
  • KidsOutAndAbout
  • National Investment Center (NIC)
  • Red Bear Negotiation Company
  • Nuhsbaum
  • Sonora Network Solutions
  • Microscope Stop
  • IRSProb
  • Worthix
  • PointOS
  • Push Operations
  • Safety Services
  • OTMedia
  • Connections Marketing
  • Graine
  • Grants Plus
  • Grayhair
  • Hazel Cast
  • High Mark
  • Livestock Direct
  • Magna Technology Group
  • Med Trainer
  • MyCoi
  • RJ Health
  • Science Exchange
  • Stemedix
  • Telware
  • Valka

Vision without execution is hallucination

The idea we build on. In the AI era, a plan nobody implements is just another hallucination.

Ways to work with us

Start with a project, keep us on for ongoing support, or bring us in to lead operations.

Turnkey

Our pre-set stack, ready fast

A tested combination of CRM, marketing automation, website, integrations, and AI that we know inside out. Configured to your business and launched on a fixed scope.

Best for: new teams, new business units, or companies replacing tools that never worked. Includes our fixed-scope AI Readiness Audit.

Custom Projects

Built around what you run

Already on Salesforce or HubSpot with years of history? We audit what's there, keep what works, and design the integrations, automations, and AI around your stack.

Best for: established orgs with existing systems, data, and reporting to protect.

Managed Services

An operations team on call

A monthly package for administration, fixes, improvements, monitoring, and AI upkeep across Salesforce, HubSpot, and Claude.

Best for: companies without a full in-house admin team.

Fractional COO

Operations leadership, part-time

A part-time chief operating officer who sets the operating rhythm, designs processes, and leads systems and AI adoption, with our team to build it.

Best for: founder-led companies outgrowing their processes.

What clients say

Verified reviews from completed projects. Client names are kept private.

100%Job Success score on Upwork
2,300+hours of client work on Upwork
10+ yearson the Salesforce platform
★★★★★ 5.0

Roy is amazing and his team is extremely competent and highly skilled. We have worked with many Salesforce consultants, and Roy is far and away the best. I would highly recommend him to anyone without hesitation.

Network solutions companySalesforce CPQ maintenance · 2021
★★★★★ 5.0

Roy was there for guidance and saved us from going down many paths that we would have eventually had to back out of. Time and money was saved. We are enjoying the implementation and the related time savings!

Tax resolution firmSalesforce and Adobe Sign integration · 2021
★★★★★ 5.0

Roy and his team have done a great job helping us with a variety of projects. From a full scale instance transition to customization we have had a great experience with him and his team.

Logistics companySalesforce migration and customization · 2024
★★★★★ 5.0

Roy is the best CPQ admin we've worked with. He also did amazing general Salesforce admin work for us. Will definitely look for opportunities to work with him again!

Salesforce CPQ clientCPQ administration and implementation · 2021

Read every review on Upwork

How an engagement runs

  1. 01

    Audit

    We map how work actually moves through your systems today and measure the baseline: how long each task takes, how many hours a week it eats, and where it goes wrong.

  2. 02

    Design

    We agree on the target process, decide which steps stay human, which get automated, and which an AI agent can own, and set the number each change should move.

  3. 03

    Build

    Configuration, automation, integrations, and agent setup in a sandbox, tested against real scenarios before anything reaches production.

  4. 04

    Run

    Launch, training, and support. We measure the after against the baseline, report the time and money saved, and fix whatever people are working around.

Tell us what's stuck

A 30-minute call is usually enough to tell whether the fix is process, data, configuration, or AI.

Start a conversation